Blog

GEO guides & AI visibility strategies

Practical, no-fluff writing on how AI search actually works — and what to do about it.

July 24, 2026 · 7 min read

If your signups are quietly dying, ChatGPT might be recommending your competitor

Traffic looks fine, conversion looks fine, but free trials keep sliding — your growth team may be staring at the wrong dashboard. The real leak isn't your funnel; it's that AI doesn't know you exist.

July 24, 2026 · 7 min read

If ChatGPT never names your brand when shoppers ask "best X to buy", your ad budget is leaking

Pre-purchase research in e-commerce has moved into chat windows. Your product page can be flawless — if AI never puts you on the shortlist, the shopper never sees you.

July 24, 2026 · 6 min read

If ChatGPT never suggests you for "best X near me", the shop down the street is taking your customer

You can have 4.8 stars on Google Maps and still be invisible to AI assistants, which learn local recommendations from different sources. If your local business doesn't show up in AI, even your most obvious future customer can't find you.

July 23, 2026 · 8 min read

Best AI visibility tools 2026: how to choose a GEO/AEO platform

AI Overviews, ChatGPT and Perplexity now dominate how people search. The 5 features that actually matter when picking an AI visibility (GEO/AEO) tool.

July 22, 2026 · 9 min read

Next-generation search: the future of GEO and the shift awaiting your brand

The era of ten blue links is closing. Answer engines, AI agents and conversational search are rewiring how brands get discovered. Those who prepare for next-gen search today will win.

July 18, 2026 · 8 min read

The agentic search era: how AI agents make the buying decision

Autonomous AI agents now research, compare and choose on the user's behalf. Winning over this new buyer follows entirely different rules than persuading humans.

July 14, 2026 · 7 min read

GEO heading into 2027: 6 trends brands must prepare for

The next phase of AI search is taking shape. Six concrete trends brands must track over the next 18 months to protect visibility.

July 10, 2026 · 6 min read

What is GEO? The new rules of visibility in the AI era

Your customers no longer ask Google — they ask ChatGPT. Generative Engine Optimization (GEO) is the discipline of getting your brand into AI answers.

July 5, 2026 · 7 min read

How to get into ChatGPT's recommendation list: 5 proven tactics

When asked 'best X tools', AIs keep naming the same brands. Getting on that list isn't luck — it's systematic GEO work.

June 28, 2026 · 5 min read

Schema.org and structured data: essential for AIs to 'recognise' you

Humans read your page; AIs read your data. Organization, Product and FAQPage schemas are the building blocks of AI visibility.

June 20, 2026 · 6 min read

GEO score below 30? The first 3 things to do

Low AI visibility isn't destiny. The roadmap our customers used to move from 41 to 68 in two sprints.